Focus Activity


Instructions: In pairs or in triads, go through the magazines and cut

out five photographs that are interesting to you. Answer the

questions about each of the five photographs.


He/She/They say,

” I/We………..”


This is the same as in my country.

This is different from in my country.


Follow-up activity: Look for photographs from “back home”. Bring

them to class and explain the message in the photographs.


Vocabulary Words and transcript of Dr. Archer’s video introduction


The emphasis – the most important

The focus activity – the activity or exercise at the

beginning that shows you what

to pay attention to.

Demonstrate – to show




Now as you watch the video, listen for the vocabulary words.


Hello. In Module four, you’ll continue to look at cultural differences, but the emphasis will be on communication. In the focus activity, you began to notice that messages could be communicated non-verbally. In the next reading, you’ll learn more about the way that we human beings communicate as well as the ways that we sometimes “culture bump” in our communication.



A Reading on Communication Across Cultures


Vocabulary Words


To transmit – to go from one to another

Complex – complicated, difficult

Readily – easily

Cue – hint

Timorous – fearful or shy

Suggestive – sexy

Slump – to sit or stand in a non-erect way, with shoulders and head down

Fatigued – tired

To suck – to breathe air into the mouth quickly with a small noise


Summary of A Reading on Communication Across Cultures


Communication is very complicated. People communicate all

the time, even when they do not talk. There are three ways

to communicate. One is called Verbal language. Verbal

language is using words for speaking or writing. It is

grammar, spelling, speaking, writing and reading. The

second way is Paralanguage. Paralanguage is speaking

quickly or slowly, loudly or softly or silence. The third way

is nonverbal language. Nonverbal language is using our

hands, our faces, and even our clothes to communicate.

Sometimes, when people from one culture speak to people

from another culture, they are confused because the nonverbal

or paralanguage is different. People really pay

attention to non-verbal and paralanguage more than verbal


Transcript of  Dr. Archer’s introduction to the next section of the module


Now that you’ve learned about different ways of

communicating and mis-communicating, the culture bump

experts will demonstrate some different styles of

communication. Lets watch.


Reading on Different Styles in Different Cultures


Vocabulary Words


Tend to be – probably is

Context – the surrounding, the environment

Loops – small circles

Gut instinct – feeling that something is true without knowing for sure

Process – to think about, to come to understand something


A Summary of A Reading on Different Styles of Communication

in Different Cultures


People from different cultures like to use different styles of communication. One

style is called Looping Style. In looping styles, people spend a lot of time talking

about other things before they come to the point of the conversation. (See drawing

on page 35). In other cultures, people talk very quickly about their main idea. This

is called non-looping style. People in some cultures do not speak about everything.

They think other people know already what they are thinking. These are called

high-context styles. In low-context styles, people say everything. They are not sure

if other people know what they know or not. In silent styles, people can be silent for

long periods of time. In other cultures, people do not like to be silent. In some

cultures people can talk at the same time and understand everybody. These are

called polychronic styles. In monochronic cultures, people take turns to talk.